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Utilise the full potential of affiliate marketing for your shop! With professional support from ZweiPunkt, you can build up a strong network of partners who advertise your products on a commission basis. This will increase your reach, gain new customers and sustainably increase your turnover - without blowing your marketing budget.Your path to more visibility and salesBut what exactly is affiliate marketing? With affiliate marketing, you cooperate with publishers (e.g. bloggers, comparison portals or influencers) who advertise your products in their network. They receive a commission for every purchase made via their referral link. The model is purely performance-based - you only pay for actual sales. You could hardly organise your marketing more efficiently and with less risk!Your advantages with ZweiPunkt: Professional set-up: We choose the right affiliate platform, set up your programme and define optimal commission models. Targeted publisher management: We identify and attract the best partners for your shop - publishers that really suit your products and target groups. Commission approval & quality control: ZweiPunkt carefully checks all referrals, processes commission payments and ensures the quality of your network. Strategic optimisation: We analyse the performance, adjust the strategy and continuously develop your affiliate programme. Increased visibility & reach: Through strong partnerships, you bring your products exactly where your potential customers are - visible, credible and efficient. With a well-structured affiliate programme, you can turn referrals into sales, minimise marketing risks and strengthen your brand in the long term. ZweiPunkt ensures that your affiliate marketing is professionally set up, optimally managed and continuously optimised. Start affiliate marketing - now with ZweiPunkt at your side. For more sales, more visibility and more success!

About this extension This extension automatically subscribes new customers to your newsletter right after they place an order. You grow your mailing list continuously without asking customers to fill in an extra form and without having to think about it in your daily business. You decide how active the subscription is: fully automatic or only after explicit consent during the order confirmation. Business and private customers can be controlled separately. Features Automatic subscription after purchase – new customers are added to your newsletter list once their order is completed. Separate rules for B2B and B2C – for business and private customers you can each decide whether to subscribe automatically, ask for consent in the checkout, or skip subscription entirely. Consent directly in the order confirmation – if you wish, a checkbox appears on the confirmation page so your customers actively agree to the subscription. Double opt-in is supported – if double opt-in is enabled in Shopware, the subscription runs through the standard confirmation flow including the confirmation email. Product tag transfer – optionally, the tags of the purchased products are passed on to the newsletter recipient so you can segment your recipients more precisely. Configurable per sales channel – every setting can be defined individually for each sales channel. Data protection For a legally compliant subscription we recommend the consent-in-checkout option combined with the Shopware double opt-in procedure. The fully automatic subscription without consent is only suitable in exceptional cases and should be agreed with your data protection advisor. Support For questions or customisation requests the team of ZweiPunkt GmbH is happy to help. You can find the contact via the support link on this page.

Do you need more than standard functions? ZweiPunkt develops customised extensions and plugins that are precisely tailored to your requirements - for a powerful, scalable and future-proof online shop.Customised solutions that fit your online shop perfectlyYour e-commerce project is unique - your technical solution should be too. Whether individual filters, automated processes, new interfaces or targeted Shopware plugin development: we programme exactly what you really need.Our customised shop development is based on real project requirements - from customer projects and our own e-commerce experience. This results in solutions that not only work technically, but also deliver real added value. Core functions and advantages: Customised plugin and solution development: Our team of developers creates customised extensions that are specifically designed for the needs your online shop and optimally support your business model. optimally support your business model. Many years of experience and proven expertise: With numerous successful projects in the e-commerce sector, our developers developers know the specific challenges and opportunities that online shops need to stand out. Extended functionalities and targeted optimisations: Whether personalised customer approach, efficient product filters or innovative checkout options - we develop functions that improve your shopping shopping experience and increase your conversion rate. Smooth integration integration and maximum compatibility: All solutions are developed so that they fit seamlessly and stably into your existing system, without additional adjustments or restrictions. restrictions. Long-term maintenance and flexible customisation options: Our customised solutions are future-proof and adaptable. So your online shop is always up to date and can be adapted to adapted to changing market requirements. With ZweiPunkt, you get customised online shop development that impresses - technically precise, strategically well thought-out and precisely tailored to your business. Our experienced developers bring together innovative ideas and in-depth e-commerce expertise to make your shop unique. Contact us now - and take your online shop to the next level.

About the Extension Use FAQs as a real conversion booster – anywhere in your Shopware store! FAQ Manager Pro lets you answer the most important customer questions right where they arise – easy to find, clearly structured, and with real value for users and search engines. Create FAQ groups in the backend, add questions with answers, include images if needed, and assign everything to the desired pages. Questions you create once can be flexibly reused across multiple groups or areas – saving time and avoiding duplicates. Structured Content, Strong Impact Manage all FAQ content centrally in one place. Even with large amounts of data, your content stays clearly organized – thanks to FAQ groups, tree filters, and multi-channel support, you always keep a clear overview. Stores with high content volume or multiple sales channels benefit the most: control precisely which FAQs appear on which pages or in which channel – without redundancies and without unnecessary maintenance effort. Four Display Modes Choose the right style for each page: Accordion with expandable sections, List in three variants (bordered, flush, simple), Cards in a responsive grid with modal preview, or Tabs with pills or tab navigation. Over 50 configuration options per CMS element allow individual customization down to the last detail. SEO Boost Through Long-Tail Content Search engines love structured FAQs – and so do customers. Many of these questions mirror exactly the long-tail search queries that potential buyers enter into Google or AI-based systems. With FAQ Manager Pro, you place this content at strategic points, increase your organic visibility, and improve your chances of being featured prominently in answer boxes and AI results. Key Benefits Flexible and multi-channel ready: Central management with targeted delivery per channel and language version Intuitive backend operation: Easy creation and assignment of FAQ content with tree filter and search Design freedom: Dropdowns, hover effects, shadows, colors, or custom CSS classes SEO impact: Structured Schema.org FAQ data improves rankings and visibility Time savings: Reuse and central management reduce maintenance effort AI support: Batch wizard for automatic FAQ generation for products and categories Features Central FAQ management with targeted delivery per sales channel and language Flexible assignment to products, categories, and CMS pages FAQ groups for thematic bundling and reuse Four display modes: accordion, list, cards, and tabs Individual styling with dropdowns, hover effects, shadows, and colors Custom CSS classes for maximum design freedom Structured FAQ data for SEO optimization (Schema.org) Translatable content for multilingual shops Rich text editor with media embedding for answers Batch wizard for AI-powered FAQ generation Support For questions or issues, contact our support team at support@zwei.gmbh. We are happy to help.

Make your products visible in Google Shopping! ZweiPunkt creates and configures a professional product feed in Shopware for you. This allows you to present your products optimally on Google and reach potential buyers exactly where they are actively searching for products - for more reach, more clicks and more sales.Your perfect start on Google ShoppingA properly set up product feed is the basis for your success on Google Shopping. Your products will only be listed and found if your product data is complete, correct and optimised. ZweiPunkt ensures that your feed fulfils all requirements and works smoothly - so that you can get the full potential out of Google Shopping.Your advantages with ZweiPunkt: Creation of the product feed: We create a complete and professional product feed that contains all the necessary product information for Google Shopping. Configuration in Shopware: We set up the feed in your Shopware system and ensure a smooth connection to the Google Merchant Centre. Optimum data quality: We ensure that your product data complies with Google guidelines - for better visibility and fewer rejections. Automatic updates: On request, we can set up automatic updates to your feed so that new products or changes are always transmitted in the latest version. Better rankings: With an optimally maintained product feed, you will achieve higher rankings and therefore more visibility for your offers. With a professionally created and configured product feed, you can bring your products to Google Shopping quickly and efficiently. ZweiPunkt supports you in maximising your visibility and sustainably increasing your sales - simply, reliably and successfully!

Reach more customers via the largest marketplaces - with the Magnalister marketplace connection for Shopware. We make sure that your online shop is optimally connected to platforms such as Amazon, eBay, OTTO and many more. is optimally connected. You manage products, orders, prices and stock levels centrally - directly from your Shopware backend.Automate multichannel sales - centrally in ShopwareWith Magnalister, you can manage your marketplace strategy from one interface. Upload products, import orders, synchronise stock synchronise stock: Everything runs automatically, efficiently and error-free. ZweiPunkt takes care of the complete setup, connection and configuration - so you can you can concentrate on selling.Your advantages with ZweiPunkt:Manage products centrally:Export items directly to marketplaces such as Amazon, eBay or OTTO - directly from Shopware. from Shopware.Automatic order import:Marketplace orders are automatically imported into your Shopware system - including status synchronisation. status synchronisation.Keep stocks & prices synchronised:Avoid overselling through automated stock and price updates between Shopware & marketplace.Smooth status notifications:Customers receive automatic updates on order status - across all platforms.Flexible, scalable solution:Whether you are a small retailer or a growing company: Magnalister can be customised precisely to your processes.With Magnalister - marketplace connection you bring your products to all relevant platforms - automated, centrally controlled and seamlessly integrated into your Shopware shop. ZweiPunkt accompanies you reliably with the technical implementation and ensures a smooth smooth process. Ready for more visibility and sales on Amazon, eBay & Co. Then get started now with your marketplace connection via Magnalister.

Increase the visibility of your products through the professional integration of product data feeds to price comparison portals. We at ZweiPunkt offer you a complete connection and configuration for a smooth transfer of your product data to various platforms. More reach for your online shopIn order to position yourself successfully in e-commerce, it is it is crucial to be present on various price comparison portals. More and more more and more purchasing processes begin on these same comparison portals. A product data feed is the ideal solution for regularly updating product information such as prices, availability and descriptions and transmitting it to external platforms. platforms.Our experts support you in connecting your online shop to price comparison portals. This allows you to reach a larger target group, increase your visibility and boost your sales opportunities. Our experienced team will take care of the set-up, configuration and connection of your product data feed. In doing so, we ensure that your data is always up-to-date and transferred to the comparison comparison portals in a standardised format. This integration helps you to reach new customer groups who are looking for your products through targeted comparisons. products.Core functions and benefits: Professional connection to price comparison portals: Transfer your product data seamlessly to popular comparison portals and increase your reach. Automatic data data update: Always keep your product data such as prices and availability up to date - without manual effort. Expansion of the target group: Present your products on platforms that are actively used by customers who are ready to buy. customers who are ready to buy. Simple administration: ZweiPunkt takes care of the complete set-up and maintenance of the data feed so that you can concentrate on the essentials. Flexible customisable data feeds: Do your requirements or the platform's specifications change? We help you to seamlessly adapt the data feed accordingly. With our product data feed integration for price comparison portals, you can increase the reach of your shop and make it easier access to your products for your customers. Our experts ensure a seamless connection to relevant platforms and optimise the entire process for maximum visibility. Book our service now and increase your reach and sales!Excellent support that gets you aheadWe are proud to be recognised by our customers for our fast and competent support. Ensuring your long-term success is our top priority. We know how important reliable support is. That's why our professional support team is always at your side. We look forward to assisting you with your concerns and working together to drive your success forward.Contact us - we are here for you:By e-mail: team@zwei.gmbhBy phone: +49 (0) 3677 - 87 48 88 7ZweiPunkt GmbH - your full-service partner for Shopware online shopsWith us, you get everything from a single source. Our many years of experience in shop development enable us to offer professional support in all facets of Shopware 5 and Shopware 6. From setting up your online shop, redesigning and optimising performance to developing customised plugins and targeted marketing - we are with you every step of the way on your e-commerce journey.Our experts have acquired in-depth knowledge of Shopware over the years. They demonstrate this not only in the development of customised extensions for your online shop, but also in the creation of plugins, which we offer in the official Shopware Store.

Increase the visibility of your online shop with professional SEO support from ZweiPunkt. Our SEO experts analyse, optimise and support your shop on an ongoing basis - with technical expertise, strategic planning and concrete measures for measurable results.Ongoing SEO support for sustainable success With our qualified SEO support, your online shop will receive optimisation that brings it to the top of the search results. in the search results. As a full-service agency, we take care of all SEO measures - from on-page optimisation to off-page off-page strategy. Our experts analyse the current status of your shop, create individual recommendations and implement them directly for you if required in order to reach more potential customers via via organic search.OnPage SEO: Our SEO support assists you with the internal optimisation of your shop. This includes technical SEO, content optimisation, structural improvements and performance enhancements. The aim is to to create a user-friendly and SEO-compliant basis that appeals appeals to customers and search engines alike.OffPage SEO: We develop a sustainable off-page strategy that is characterised by high-quality backlink building and social media interactions to the reach of your shop. This increases your relevance on Google and reach a larger target group.Your benefits with SEO support from ZweiPunkt:Monthly SEO analysis & action planning:We regularly analyse your shop, identify optimisation potential and provide you with a clear, actionable plan.Technical SEO & performance tuning:Loading times, core web vitals, indexing errors - we take care of the technical basis so that your shop ranks quickly and stably.OnPage optimisation for content & structure:From SEO-compliant headings to structured navigation - we create the basis for better user guidance and rankings.Sustainable off-page strategies:Through targeted link building and social signals, we strengthen your domain authority and improve the reach of your shop.Content optimisation & consulting:Keyword research, meta data, product descriptions - we help you to create content that users and search engines love.Ongoing SEO support from experts:No one-off measures, but long-term support - for sustainable visibility and continuous success in e-commerce.With ZweiPunkt's ongoing SEO support, you don't get a standard solution, but a strategy customised to your shop. Our goal: more visibility in the long term, better rankings and permanently higher sales - measurable and traceable. Let's take your SEO to the next level together.

Strengthen your brand presence on Instagram, LinkedIn, Facebook & Co. - with customised, strategic social media consulting from ZweiPunkt. We take care of planning, implementation and optimisation - so that your content becomes visible, your community grows and your channels deliver measurable results.Presence and growth for your e-commerce companyIn the digital world, social media is a key building block for reach and customer loyalty. Our support starts with a clear strategy - tailored to your goals, target groups and channels. We develop high-quality content, take care of community management and analyse performance - continuously and based on data.From the content creation and community management through to data-based data-based campaign optimisation - we take care of all aspects of your aspects of your social media activities. Our service includes Regular content that fits your company's identity and appeal to your target group. With well thought-out planning and creative ideas, we make sure that your social media channels channels grow continuously and your company remains remains visible. Your benefits with social media support from ZweiPunkt:Customised strategy & editorial planning Content, formats and posting times based on your company, your goals and your target group.High-quality content - regular & creative We create texts, graphics, reels or stories that catch the eye and make your brand visible.Active community management We maintain a dialogue with your followers, respond to comments & messages - and strengthen the bond with your brand.Performance analysis & optimisation Continuous analysis of reach, engagement & conversions - for data-based decisions.Monthly reporting with clear KPIs Full transparency: you can see exactly what has been achieved - presented in a clear, compact and targeted way. With ZweiPunkt's social media support, your brand is presented professionally and presented professionally and authentically on social media. Our comprehensive service helps you to win new customers and build a build a strong community. Benefit from our expertise and let us take your social media presence to the next level together. together.

About the extension ZweiPunkt Accessibility automatically improves the accessibility of your storefront. As soon as the plugin is active, it checks every page directly in the visitor's browser and fixes many of the most common barriers, without you having to adjust templates or maintain any settings. The goal is a shop that people with impairments can use comfortably, whether with a screen reader, with the keyboard only or with other assistive technology. What the plugin improves Image descriptions: Images without alternative text receive a meaningful description so screen readers can announce them. Form labels: Input fields without a recognisable label are given an understandable name. Empty buttons and links: Controls without text receive an understandable label. Heading structure: Gaps in the heading hierarchy are smoothed out so the outline stays consistent. Technical markup: Faulty information for screen readers is cleaned up so no contradictory details are announced. Landmarks: Header, navigation, main content and footer are marked as regions. Keyboard operation: Clickable elements become reachable by keyboard, and the active element is clearly highlighted during keyboard navigation. Fully automatic and unobtrusive The plugin works in the background. It also monitors content that only appears during the visit, such as when opening a menu or loading more products, and improves it as well. The visible layout of your theme stays unchanged. Only when operating with the keyboard is the active element clearly framed; when using the mouse, this highlight stays invisible. Note The plugin automatically fixes many common weaknesses and is a good foundation for a more accessible shop. It does not replace a full review against the applicable legal requirements. Support Questions or requests? ZweiPunkt GmbH is happy to help. You can find the contact details at zwei.gmbh.

About the extension Maintaining a multilingual shop is tedious: every new product, category and content text has to be transferred into each language by hand. The ZweiPunkt Translator takes this work off your hands and translates your shop content automatically into as many target languages as you need. You work in your main shop as usual. As soon as you create or change a piece of content, the plugin detects the change and adds the translation to a queue that is processed in the background. Your original texts stay untouched. What you can translate The plugin automatically detects all translatable content in your shop, including content from third-party extensions. There is nothing to program and no fields to map by hand. Products with name, description and SEO texts Categories and shopping experiences Properties and their values Manufacturers and product links Email templates and text snippets Content from third-party plugins, as long as it is set up to be multilingual Features Automatic detection: New and changed content lands in the queue without any action from you, even during imports. Central admin module: Overview, queue, history, usage costs, glossary, sources and settings all in one place. Translation status at a glance: See per language how much is already translated and fill missing content with a single click. Glossary: Define fixed terms and spellings, such as brand or product names, that should always be translated the same way. Cost control: Review the estimated cost before each translation, usage is reported per day. History: Every translation is logged, including language, content and billed characters. Stable with large catalogs: Network errors are retried automatically several times, failed entries can be re-queued in bulk. Straight from the detail page: An extra button on products, categories, manufacturers, properties and email templates lets you translate a single record on demand. Who it is for For any shop that sells in more than one language and does not want to translate content by hand. The larger your catalog, the bigger the time saving. Support The plugin is developed and maintained by ZweiPunkt GmbH. If you have any questions, reach us via our contact page.

Internal linking is one of the most effective and at the same time most neglected SEO levers. ZweiPunkt Internal Links places relevant internal links fully automatically and at runtime, without you having to touch your product descriptions, category texts or CMS content. You create a rule once, the plugin takes care of the rest across your entire shop. How it works You define a keyword and a target URL. The plugin then automatically replaces that keyword with an internal link across all product, category and CMS pages. The replacement happens exclusively at runtime in the PHP process and never modifies your database content. Disable a rule and the links disappear instantly. Key features Rule-based keyword-to-link replacement in product, category and CMS pages Multiple synonyms per rule, comma-separated Sales channel specific rules for multi-shop setups Built-in click tracking with redirect counter, non-blocking via sendBeacon Daily broken link detection via HEAD request Automatic URL update on 301 and 302 redirects Automatic deactivation on 4xx and 5xx errors Individual SEO control per link: noindex, nofollow, title and CSS classes Optional linking inside headings (H1 to H6) Case-sensitive or case-insensitive matching CSV and JSON import and export via the admin interface Precise control, no unwanted links A flexible blacklist lets you exclude individual CSS classes, HTML elements or CMS slot types from being linked. Content with fewer than 180 plain-text characters is never linked, so short teasers are protected automatically. Existing links remain untouched, the plugin never links again inside an existing link. A permanently clean link profile A daily scheduled task checks all active links. If a target URL responds with a redirect, the plugin automatically updates the stored address to the new destination. If a URL returns an error, the affected link is automatically deactivated. This way your visitors are never served dead links and your internal link structure stays consistent over time. Fully manageable in the admin You manage all rules through a dedicated module in the Marketing area of the administration. Creating, editing, activating and importing existing link lists are all handled conveniently through the interface, without any code changes.

Dead links cost visibility – fix them efficiently Dead links cause crawling errors, push up your bounce rate and cost you visibility in search engines. With ZweiPunkt SEO redirection you detect and fix broken URLs quickly and easily – directly in the Shopware backend. The plugin automatically records every requested 404 and 500 error page and shows you how often it was called and where the traffic came from. This lets you prioritise exactly which errors are worth fixing first. Features Automatic monitoring of all 404 and 500 error pages Call counter to prioritise the most important errors Detailed evaluation with status code, referrer and sales channel 301 (permanent) and 302 (temporary) redirects Inline editing right in the list view Separate views for open error pages and maintained redirects Individual error messages per URL Customisable global fallback error page CSV import of existing redirects Management across multiple sales channels Who it is for For shop owners, managing directors and e-commerce managers who want to get their error pages under control, improve the user experience and sustainably boost their SEO performance. Why 301 and 302 matter A 301 redirect is permanent and signals to search engines that the old address has moved for good – ideal for SEO. A 302 redirect is temporary and suits short-term changes. Error pages are recorded efficiently on the server side, without any noticeable delay for your visitors. Support If you have any questions, reach us any time via zwei.gmbh. We are happy to help.

WhatsApp share button for your product pages The ZweiPunkt WhatsApp share button adds a simple recommendation feature to your product detail pages. Customers who visit your shop on a mobile device can share any product via WhatsApp with a single tap. Tapping the button opens WhatsApp, the customer selects a contact and sends the product name and link directly in the chat. Built for mobile use The button is deliberately shown only on touch devices where WhatsApp is typically available. The desktop view stays unchanged and your customers get a share option exactly where it makes sense. Features WhatsApp share button on the product detail page Only displayed on touch devices Shares product name and SEO link via WhatsApp Display can be enabled or disabled in the settings Freely configurable button text Alignment left, centered or right Optional full-width display Easy to set up After installation you enable the button in the plugin configuration and adjust the text, alignment and width to match your theme. No source code changes are required.